CLAWSON, MI – Feb. 9, 2018 – BullsEye Telecom, the leading national multi-location communications solutions provider, and Telegration, a leading master agency, will host a special session on sales fundamentals for today’s emerging communications services, at the upcoming CVx Expo, to be held Feb. 14 –16 in Ft. Lauderdale, Florida.

Brian Babich, vice president of sales and marketing at BullsEye Telecom, and Tim Basa, a veteran service provider executive and president of master agency Telegration, will share their unique and varied perspectives on successful sales strategies that cannot be overlooked when selling cloud, internet of things (IoT) and other next-gen services in 2018 and beyond.

“Channel sales are in a constant state of change, from what we sell to who sits in the room for the pitch,” said Babich. “But whether pitching a veteran CEO or a millennial IT guy, selling SD-WAN, VoIP, IoT, and other next-generation services requires a solid understanding of proven sales processes and techniques. The ‘fundamentals of the sale’ have never been more important.”

The session, entitled “Blocking & Tackling in the Next Generation,” will take place on Wednesday, Feb. 14, from 5:15 to 6 p.m. in the CVx Presentation Theatre, located directly on the expo floor.

“We couldn’t be more excited about our lineup of informative sessions and list of experienced speakers presenting at the upcoming CVx @ ITEXPO,” said Berge Kaprelian, president and CEO of Beka Business Media, which hosts the annual CVx event. “And we can think of no better way to kick off this year’s session schedule than leading off with Brian and Tim, as they share key sales strategies for selling cloud, IoT and other next-gen services.”

About BullsEye Telecom

A “Pure Michigan” company founded in 1999, BullsEye Telecom Inc. provides SD-WAN, VoIP, broadband aggregation, and POTS aggregation to multi-location customers across the U.S. BullsEye is well versed at helping its customers first aggregate their POTS lines, and then effectively convert those lines to VoIP. We empower enterprises with the tools they need to consolidate and better manage critical business functions by providing customized solutions, dedicated account management, consolidated billing and powerful online management tools from a single source. Through our My BullsEye Account (MBA) online management portal, businesses can make real-time account changes and manage service requests, as well as obtain key business insight via extensive reporting and trending capabilities. To learn more, visit

About Telegration, Inc.

Telegration is a leading Technology Services Advisor providing a comprehensive range of voice, internet, long distance, mobility, cable, data, cloud, hosted PBX and managed IT services. For 27 years, Telegration has been committed to the advancement of the industries sales community, solution providers, and customers. As an advisor, ensuring that customers make the best decisions for their businesses is Telegration’s top priority. Experienced customer success teams utilize proven, unbiased processes to build strategic solutions with the newest era of next-generation technology.


For more information please visit or call 1-800-TEL-GRTN.